Agency News
The latest from the Sumner Group.
February 15, 2024
Today, practically every business has a social media presence. This is especially true for small businesses, who often find it useful for connecting with local patrons […]
February 5, 2024
Diverse voices create impactful stories. This Black History Month, the Sumner Group celebrates the achievements made by so many that shaped our world today, as we strive for a unified future.
February 2, 2024
The vast majority of modern consumerism is driven by e-commerce, or online sales. Consider Amazon, one of the largest e-commerce platforms and providers in the world. […]
January 15, 2024
Google is one of the largest and most recognizable search engines available on the internet today. In fact, it’s so engrained in our everyday lives that […]
January 3, 2024
It’s a new year, and now is the perfect time to take a step back and reevaluate. Many businesses use this as an opportunity to set […]
June 1, 2021
The Sumner Group, serving as the agency of record for the City of Gastonia’s Communications and Marketing Department, is proud to announce that the Department was recently recognized by the North Carolina City & County Communicators’ (NC3C) 2021 Excellence in Communication Awards.
May 24, 2021
The Sumner Group recently announced the hiring of Foster Snipes to its Digital Marketing division. Snipes will serve as Social Media Director.
May 13, 2021
Congratulations to long-time client CarolinaEast Health System! They recently announced a collaboration with UNC Health, one of the top health systems in the nation!
May 10, 2021
“It’s just been a solid friendship and business partnership so when I had the opportunity to go to work for the agency, that was an easy decision,” said Robinson. He continued, “My wife has coined it, ‘Slammin’ Sammy’s second career!”
April 27, 2021
Living in the digital age, it's easy to think that promotional products are outdated and ineffective. But, corporate gifts remain a powerful tool for marketing your business. Here's why.
April 13, 2021
Marketing your business can seem like an overwhelming task. Here are more tips that help boil it all down to an easy-to-digest list of dos and don'ts.
March 29, 2021
The online world continues to evolve and expand. Learning which options work best for your marketing needs is key to success. One of the newest – and most popular – online platforms is Twitch. Here are five ways to market on Twitch.
March 24, 2021
Marketing your business can seem like an overwhelming task. Here's is the first in a series of articles that boil it all down to an easy-to-digest list of dos and don'ts.
March 22, 2021
With the availability of online content, you might think that advertising in magazines is no longer relevant. Yet, magazine ads can be a fruitful part of your overall marketing approach. The key to effective magazine advertising boils down to these four steps.