Public Relations

The latest from the Sumner Group.

January 20, 2025

Building a Stronger Brand Identity: Key Insights for the Year Ahead

As we kick off 2025, businesses are presented with a unique opportunity to assess their brand identity and take proactive steps to build stronger, more resilient […]
January 13, 2025

New Year, New Strategies: Crafting Your Marketing Plan for Success in 2025

As we step into 2025, businesses are presented with a fresh opportunity to reassess, realign, and revamp their marketing strategies. The beginning of a new year […]
January 6, 2025

2025 Branding Trends: What to Expect and How to Stay Ahead of the Curve

As we step into 2025, the branding landscape continues to evolve at a rapid pace. Consumer behavior, technological advancements, and cultural shifts are driving the way […]
December 17, 2024

Maximizing Your Holiday Ad Spend: Effective Campaigns with the Sumner Group This Season

As the holiday season approaches, businesses are gearing up for one of the most profitable times of the year. Consumers are ready to spend, and the […]
December 10, 2024

Branding for the New Year: Refresh Your Image in December for a Strong Start to 2025

As we approach the end of the year, businesses have the unique opportunity to reflect on the past 12 months and set their sights on the […]
October 22, 2024

5 Reasons Why Hiring a Marketing Company is the Smartest Business Decision

In the fast-paced world of business, making informed strategic decisions is essential for growth and sustainability. One of the most impactful choices you can make is […]
October 15, 2024

Expertise Matters: Why You Should Trust a Marketing Company with Your Strategy

In today’s fast-paced and competitive business environment, crafting an effective marketing strategy is essential for success. While many companies attempt to manage their marketing in-house, the […]
May 15, 2024

The Power of Storytelling, Creating Emotional Connections Through Advertisements

Advertising campaigns are a dime a dozen. The digital world is saturated with commercials and ads, all vying for the consumers’ attention. This constant barrage can […]
April 15, 2024

Why Hiring a Marketing Agency To Grow Your Business Is More Productive and Cost-Effective Than In-House Marketing

For many businesses, the question of whether to have a dedicated marketing team or hire a marketing agency is of utmost importance. This is especially true […]
March 15, 2024

Is Direct Mail Marketing Still Effective?

It’s a fair question. In a culture saturated by the latest and greatest in technological advancement, it’s no wonder that digital advertisements have become the preferred […]
February 5, 2024

Celebrating Black History Month

Diverse voices create impactful stories. This Black History Month, the Sumner Group celebrates the achievements made by so many that shaped our world today, as we strive for a unified future.
November 15, 2023

Common Marketing Mistakes and How To Avoid Them

Marketing and advertising go hand in hand. One might even say they’re two sides of the same coin. While word of mouth is a great tool […]
November 2, 2023

How To Use Influencers To Help Market Your Business

Social media influencers have achieved that title for a reason. Typically, these internet personalities have a certain sway over their followers, especially in which brands to […]
September 15, 2023

Mt. Olive pickles announces official partnership with the Carolina Panthers

Mt. Olive Pickles announced a new partnership to become the official pickle and pickle juice provider for the Carolina Panthers.