Over the past few decades, the commercial landscape has quickly evolved from prioritizing physical storefronts to favoring e-commerce stores. Even if you have a brick-and-mortar storefront […]
To succeed in this Digital Age that we’re living in now, you have to capture people’s attention, which is often already divided between several different forms […]
Having an online presence is an absolute must in an age when we turn to the internet for everything under the sun. Streamlined websites and engaging […]
Digital analytics make marketing so much easier, but it’s important to know what to do with them. The initial process involves collecting, measuring, and analyzing data […]
Advertising campaigns are a dime a dozen. The digital world is saturated with commercials and ads, all vying for the consumers’ attention. This constant barrage can […]
The Sumner Group, serving as the agency of record for the City of Gastonia’s Communications and Marketing Department, is proud to announce that the Department was recently recognized by the North Carolina City & County Communicators’ (NC3C) 2021 Excellence in Communication Awards.
“It’s just been a solid friendship and business partnership so when I had the opportunity to go to work for the agency, that was an easy decision,” said Robinson. He continued, “My wife has coined it, ‘Slammin’ Sammy’s second career!”
Former beloved Duke standout and NBA player Gene Banks was recently hired as Athletic Director at Gaston College. He will also work with the school’s Office of Diversity, Equity and Inclusion.