social media marketing

The latest from the Sumner Group.

March 11, 2025

The latest marketing strategies that brands should adopt this spring to stay ahead of the curve.

As spring begins to bloom and the world outside shifts into a season of growth and renewal, it’s the perfect time for brands to reevaluate their […]
March 3, 2025

Marching Ahead: Top Marketing Trends You Can’t Miss in 2025

As we step into 2025, the marketing landscape is rapidly evolving, driven by new technologies, shifting consumer behaviors, and innovative strategies. In the ever-changing world of […]
February 27, 2025

Collaborating for Success: Strengthening Partnerships and Industry Leadership at The  Sumner Group

In today’s fast-paced and interconnected business world, collaboration is more than just a buzzword—it’s a driving force behind success. For The Sumner Group, the power of […]
February 19, 2025

How the Sumner Group is Shaping Industry Trends This February

As industries around the world continue to evolve at a rapid pace, one thing remains clear: leadership in change is the key to staying ahead. For […]
February 11, 2025

Building Stronger Partnerships at The Sumner Group through Networking

As we dive deeper into 2025, February marks a pivotal time for The Sumner Group, as we continue to strengthen our network of partnerships, expand our […]
October 28, 2021

4 Ways TikTok Differs from Other Social Media Platforms

Rather than saying TikTok is different from other social media platforms, we should be asking how it combines the best aspects of its competitors into one experience. Here’s a list that highlights these choices.
May 24, 2021

Sumner Group Taps New Social Media Director

The Sumner Group recently announced the hiring of Foster Snipes to its Digital Marketing division. Snipes will serve as Social Media Director.
March 29, 2021

Twitch: The New Marketing Frontier

The online world continues to evolve and expand. Learning which options work best for your marketing needs is key to success. One of the newest – and most popular – online platforms is Twitch. Here are five ways to market on Twitch.
March 18, 2021

How TikTok Can Be Used as a Marketing Tool

Dozens of social media platforms are relevant at any given time. Of these, a few manage to stick around long enough to become massively popular. One of the more recent platforms that fits this bill is TikTok. Here's how you can use TikTok as a marketing tool.
March 12, 2021

Why You Should Boost Your Facebook Posts

Using social media platforms for your business can be confusing. You must strike a balance between crafting a solid presence, while still attracting customers to grow your business. A good way to achieve this harmony is with boosted Facebook posts.
March 11, 2021

Creative Solutions to Grow Your Business

Part of owning a successful company is being able adjust to challenges through creative thinking. Creative thinking is especially essential when it comes to advertising.
March 8, 2021

Generating Word of Mouth for Your Business

Good advertising doesn't only have to be a giant billboard over a busy highway, or an online ad with thousands of impressions. Sometimes the best marketing for your business is a quick comment to from one friend to another. This is word-of-mouth advertising.
March 7, 2021

Yes, Instagram Is an Effective Marketing Tool

Instagram can be perfect when it comes to marketing your business. Here's a closer look at the data that shows why using Instagram is essential for any business.
March 1, 2021

Why Your Business Should Use Twitter

Twitter is more than just news bytes and random observations. Using Twitter well is also key to marketing your business or service. Find out why.