Over the past few decades, the commercial landscape has quickly evolved from prioritizing physical storefronts to favoring e-commerce stores. Even if you have a brick-and-mortar storefront […]
To succeed in this Digital Age that we’re living in now, you have to capture people’s attention, which is often already divided between several different forms […]
Having an online presence is an absolute must in an age when we turn to the internet for everything under the sun. Streamlined websites and engaging […]
Digital analytics make marketing so much easier, but it’s important to know what to do with them. The initial process involves collecting, measuring, and analyzing data […]
Advertising campaigns are a dime a dozen. The digital world is saturated with commercials and ads, all vying for the consumers’ attention. This constant barrage can […]
Over the past few decades, the commercial landscape has quickly evolved from prioritizing physical storefronts to favoring e-commerce stores. Even if you have a brick-and-mortar storefront […]
It’s a fair question. In a culture saturated by the latest and greatest in technological advancement, it’s no wonder that digital advertisements have become the preferred […]
Diverse voices create impactful stories. This Black History Month, the Sumner Group celebrates the achievements made by so many that shaped our world today, as we strive for a unified future.
As a business owner, you juggle many goals that help keep you and your employees moving forward. Some examples may be to improve customer service, cut […]
Marketing and advertising are essential to the success of any business, big or small. It’s important to stay relevant by keeping consumers informed of the latest […]
Before the advent of social media and the convenience of online advertisements, businesses were heavily reliant on word of mouth to spread awareness. If a business […]
One of the first and most important steps in creating a solid marketing campaign is often the most overlooked. When trying to attract customers and drive […]