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The latest from the Sumner Group.

November 4, 2024

Harnessing the Power of Storytelling in Your Brand Strategy 

In a world saturated with advertisements and marketing messages, the challenge of standing out has never been more significant. Consumers are bombarded with countless choices every […]
October 22, 2024

5 Reasons Why Hiring a Marketing Company is the Smartest Business Decision

In the fast-paced world of business, making informed strategic decisions is essential for growth and sustainability. One of the most impactful choices you can make is […]
October 15, 2024

Expertise Matters: Why You Should Trust a Marketing Company with Your Strategy

In today’s fast-paced and competitive business environment, crafting an effective marketing strategy is essential for success. While many companies attempt to manage their marketing in-house, the […]
October 8, 2024

Unlocking Growth: How a Marketing Company Can Elevate Your Brand

In today’s competitive business landscape, standing out and making a lasting impression is crucial for success. For many brands, partnering with a marketing company can be […]
September 25, 2024

Why Your Website is the Cornerstone of Your Brand’s Online Success 

In today’s digital age, a well-designed and effectively managed website is crucial for any brand aiming to establish a strong online presence. Your website serves as […]
March 17, 2022

Sumner Group Featured on WRAL Special Sports Report

The Sumner Group's Pet Sumner was recently featured on a special Sports News report by WRAL in Durham, NC, as part of an in-depth look into college athletes' cashing in on their names, images, and likenesses (NIL).
October 28, 2021

4 Ways TikTok Differs from Other Social Media Platforms

Rather than saying TikTok is different from other social media platforms, we should be asking how it combines the best aspects of its competitors into one experience. Here’s a list that highlights these choices.
March 29, 2021

Twitch: The New Marketing Frontier

The online world continues to evolve and expand. Learning which options work best for your marketing needs is key to success. One of the newest – and most popular – online platforms is Twitch. Here are five ways to market on Twitch.
March 18, 2021

How TikTok Can Be Used as a Marketing Tool

Dozens of social media platforms are relevant at any given time. Of these, a few manage to stick around long enough to become massively popular. One of the more recent platforms that fits this bill is TikTok. Here's how you can use TikTok as a marketing tool.
March 12, 2021

Why You Should Boost Your Facebook Posts

Using social media platforms for your business can be confusing. You must strike a balance between crafting a solid presence, while still attracting customers to grow your business. A good way to achieve this harmony is with boosted Facebook posts.
March 8, 2021

Generating Word of Mouth for Your Business

Good advertising doesn't only have to be a giant billboard over a busy highway, or an online ad with thousands of impressions. Sometimes the best marketing for your business is a quick comment to from one friend to another. This is word-of-mouth advertising.
March 7, 2021

Yes, Instagram Is an Effective Marketing Tool

Instagram can be perfect when it comes to marketing your business. Here's a closer look at the data that shows why using Instagram is essential for any business.
March 1, 2021

Why Your Business Should Use Twitter

Twitter is more than just news bytes and random observations. Using Twitter well is also key to marketing your business or service. Find out why.
February 22, 2021

Why You Should Have a Facebook Business Page

An incredible advantage for you as a business owner right now is how easy it can be for you to find new customers with a Facebook business page. Here's why you should have one.