AI

The latest from the Sumner Group.

December 3, 2024

Holiday Marketing Strategies: How to Stand Out This December with the Sumner Group

As the holiday season approaches, businesses of all sizes begin to prepare for one of the most important times of the year: December. The final month […]
November 25, 2024

Email Marketing Best Practices: Building Connections in a Digital World 

In an era dominated by social media and instant messaging, one might wonder if email marketing still holds its ground. The answer is a resounding yes. […]
November 18, 2024

The Importance of Visual Identity: How Design Shapes Brand Perception 

In today’s fast-paced digital landscape, first impressions matter more than ever. Consumers are inundated with choices, and the visual identity of a brand plays a crucial […]
November 11, 2024

Top Social Media Trends to Watch in 2025 

As we approach 2025, the landscape of social media continues to evolve at a breakneck pace. Brands and marketers must stay attuned to these changes to […]
November 4, 2024

Harnessing the Power of Storytelling in Your Brand Strategy 

In a world saturated with advertisements and marketing messages, the challenge of standing out has never been more significant. Consumers are bombarded with countless choices every […]
March 5, 2024

How AI Is Changing Digital Marketing

AI has become something of a hot topic over the past several months. Artificial intelligence, most commonly abbreviated as AI, is the latest and greatest in […]