market research
The latest from the Sumner Group.
April 15, 2024
For many businesses, the question of whether to have a dedicated marketing team or hire a marketing agency is of utmost importance. This is especially true […]
April 5, 2024
The world of marketing is constantly changing and rapidly evolving. This is due in no small part to the rapid adoption of digital marketing and advertising […]
March 15, 2024
It’s a fair question. In a culture saturated by the latest and greatest in technological advancement, it’s no wonder that digital advertisements have become the preferred […]
March 5, 2024
AI has become something of a hot topic over the past several months. Artificial intelligence, most commonly abbreviated as AI, is the latest and greatest in […]
February 15, 2024
Today, practically every business has a social media presence. This is especially true for small businesses, who often find it useful for connecting with local patrons […]
June 8, 2021
Marketing your business can seem like an overwhelming task. Here are more Here are more dos and don'ts to help your marketing succeed.
April 13, 2021
Marketing your business can seem like an overwhelming task. Here are more tips that help boil it all down to an easy-to-digest list of dos and don'ts.
March 24, 2021
Marketing your business can seem like an overwhelming task. Here's is the first in a series of articles that boil it all down to an easy-to-digest list of dos and don'ts.
March 22, 2021
With the availability of online content, you might think that advertising in magazines is no longer relevant. Yet, magazine ads can be a fruitful part of your overall marketing approach. The key to effective magazine advertising boils down to these four steps.
March 19, 2021
A foremost form of advertising in the U.S. for the past 80 years has been the television commercial. Why? It's simple. TV advertising is a great way to get your business noticed.
January 4, 2021
Running a successful business isn’t easy. Here are five things that can help you do just that.
October 13, 2020
Running a successful business isn’t easy. Here are five things that can help you do just that.