In a world filled with global campaigns and viral trends, local connection still matters most. The most successful brands know that before you can build a […]
In today’s fast-moving digital world, a brand’s voice is its anchor. Every word, image, and campaign shapes how people perceive you — and when that message […]
Every great campaign begins with an idea — a spark that captures attention, emotion, and imagination. But at The Sumner Group, we know an idea alone […]
The holidays are the most wonderful — and most competitive — time of the year for marketers. Every brand is fighting for attention, inboxes are overflowing, […]
Michael K. (Mick) McMahan – founder and managing partner of Gaston Capital, LLC – was recently featured as a contributor in the Gaston Gazette, writing an […]