Agency News

The latest from the Sumner Group.

October 2, 2023

Why Hiring a Marketing Agency Gives Your Business the Most Bang for Its Buck!

As a business owner, you juggle many goals that help keep you and your employees moving forward. Some examples may be to improve customer service, cut […]
September 15, 2023

Mt. Olive pickles announces official partnership with the Carolina Panthers

Mt. Olive Pickles announced a new partnership to become the official pickle and pickle juice provider for the Carolina Panthers.
September 15, 2023

How To Track Your Advertising Success Over a Long Period of Time

Marketing and advertising are essential to the success of any business, big or small. It’s important to stay relevant by keeping consumers informed of the latest […]
September 1, 2023

How To Run a Word-of-Mouth Advertising Campaign

Before the advent of social media and the convenience of online advertisements, businesses were heavily reliant on word of mouth to spread awareness. If a business […]
August 15, 2023

Why It Is Important To Know Your Target Market Well

One of the first and most important steps in creating a solid marketing campaign is often the most overlooked. When trying to attract customers and drive […]
March 7, 2021

Yes, Instagram Is an Effective Marketing Tool

Instagram can be perfect when it comes to marketing your business. Here's a closer look at the data that shows why using Instagram is essential for any business.
March 6, 2021

Why Direct Mail Advertising Still Works

Direct mail advertising is still an effective marketing tool. Here are some reasons why direct mail advertising can still work for your business.
March 5, 2021

Can Newspaper Ads Work for Your Business?

Whether it's a hard copy or an online version, your community's newspaper is still a valuable source of information. It can also still be a great resource to advertise and grow your business.
March 5, 2021

Why You Should Advertise Your Business on the Radio

Radio commercials are still an excellent way to reach your target audience. Learn why you should consider advertising your business on the radio.
March 3, 2021

Advertise Big With Flight Banners

When it comes to letting people know your company exists, bigger can be better. One "big" advertising method you can try is a flight banner.
March 1, 2021

Why Your Business Should Use Twitter

Twitter is more than just news bytes and random observations. Using Twitter well is also key to marketing your business or service. Find out why.
March 1, 2021

Traditionally Bold: Remembering the Legacy of Martha Carrier

February 26, 2021

Congratulations, Gene Banks!

Former beloved Duke standout and NBA player Gene Banks was recently hired as Athletic Director at Gaston College. He will also work with the school’s Office of Diversity, Equity and Inclusion.
February 22, 2021

Why You Should Have a Facebook Business Page

An incredible advantage for you as a business owner right now is how easy it can be for you to find new customers with a Facebook business page. Here's why you should have one.