Blogs

The latest from the Sumner Group.

May 24, 2021

Sumner Group Taps New Social Media Director

The Sumner Group recently announced the hiring of Foster Snipes to its Digital Marketing division. Snipes will serve as Social Media Director.
May 13, 2021

CarolinaEast Health System Announces Landmark Parnership

Congratulations to long-time client CarolinaEast Health System! They recently announced a collaboration with UNC Health, one of the top health systems in the nation!
May 10, 2021

Sam Robinson Embarks on Second Career With the Sumner Group

“It’s just been a solid friendship and business partnership so when I had the opportunity to go to work for the agency, that was an easy decision,” said Robinson. He continued, “My wife has coined it, ‘Slammin’ Sammy’s second career!”
April 27, 2021

Promotional Products, For the Win

Living in the digital age, it's easy to think that promotional products are outdated and ineffective. But, corporate gifts remain a powerful tool for marketing your business. Here's why.
April 13, 2021

Marketing Dos and Don’ts, Part 2

Marketing your business can seem like an overwhelming task. Here are more tips that help boil it all down to an easy-to-digest list of dos and don'ts.
March 8, 2021

Generating Word of Mouth for Your Business

Good advertising doesn't only have to be a giant billboard over a busy highway, or an online ad with thousands of impressions. Sometimes the best marketing for your business is a quick comment to from one friend to another. This is word-of-mouth advertising.
March 7, 2021

Yes, Instagram Is an Effective Marketing Tool

Instagram can be perfect when it comes to marketing your business. Here's a closer look at the data that shows why using Instagram is essential for any business.
March 6, 2021

Why Direct Mail Advertising Still Works

Direct mail advertising is still an effective marketing tool. Here are some reasons why direct mail advertising can still work for your business.
March 5, 2021

Can Newspaper Ads Work for Your Business?

Whether it's a hard copy or an online version, your community's newspaper is still a valuable source of information. It can also still be a great resource to advertise and grow your business.
March 5, 2021

Why You Should Advertise Your Business on the Radio

Radio commercials are still an excellent way to reach your target audience. Learn why you should consider advertising your business on the radio.
March 3, 2021

Advertise Big With Flight Banners

When it comes to letting people know your company exists, bigger can be better. One "big" advertising method you can try is a flight banner.
March 1, 2021

Why Your Business Should Use Twitter

Twitter is more than just news bytes and random observations. Using Twitter well is also key to marketing your business or service. Find out why.
March 1, 2021

Traditionally Bold: Remembering the Legacy of Martha Carrier

February 26, 2021

Congratulations, Gene Banks!

Former beloved Duke standout and NBA player Gene Banks was recently hired as Athletic Director at Gaston College. He will also work with the school’s Office of Diversity, Equity and Inclusion.