News & Blogs

The latest from the Sumner Group.

February 15, 2024

How To Attract New People to My Social Media Page

Today, practically every business has a social media presence. This is especially true for small businesses, who often find it useful for connecting with local patrons […]
February 5, 2024

Celebrating Black History Month

Diverse voices create impactful stories. This Black History Month, the Sumner Group celebrates the achievements made by so many that shaped our world today, as we strive for a unified future.
February 2, 2024

E-Commerce Strategies for Small Businesses

The vast majority of modern consumerism is driven by e-commerce, or online sales. Consider Amazon, one of the largest e-commerce platforms and providers in the world. […]
January 15, 2024

How To Effectively Advertise on Google

Google is one of the largest and most recognizable search engines available on the internet today. In fact, it’s so engrained in our everyday lives that […]
January 3, 2024

How To Set Your Business’s Marketing Up for Success in 2024

It’s a new year, and now is the perfect time to take a step back and reevaluate. Many businesses use this as an opportunity to set […]
November 2, 2023

How To Use Influencers To Help Market Your Business

Social media influencers have achieved that title for a reason. Typically, these internet personalities have a certain sway over their followers, especially in which brands to […]
October 15, 2023

How To Drive More Traffic to Your E-Commerce Store

The advent of the World Wide Web has brought about a number of changes in the way we interact with our world. Buying and selling is […]
October 2, 2023

Why Hiring a Marketing Agency Gives Your Business the Most Bang for Its Buck!

As a business owner, you juggle many goals that help keep you and your employees moving forward. Some examples may be to improve customer service, cut […]
September 15, 2023

Mt. Olive pickles announces official partnership with the Carolina Panthers

Mt. Olive Pickles announced a new partnership to become the official pickle and pickle juice provider for the Carolina Panthers.
September 15, 2023

How To Track Your Advertising Success Over a Long Period of Time

Marketing and advertising are essential to the success of any business, big or small. It’s important to stay relevant by keeping consumers informed of the latest […]
September 1, 2023

How To Run a Word-of-Mouth Advertising Campaign

Before the advent of social media and the convenience of online advertisements, businesses were heavily reliant on word of mouth to spread awareness. If a business […]
August 15, 2023

Why It Is Important To Know Your Target Market Well

One of the first and most important steps in creating a solid marketing campaign is often the most overlooked. When trying to attract customers and drive […]
August 1, 2023

How To Increase Your Facebook and Instagram Ad Engagement

Meta advertisements, displayed via well-known platforms like Facebook and Instagram, are a great way to market your business. Whether you want to build awareness or drive […]
July 20, 2023

Is Instagram and Facebook Marketing Dying?

Back in 2012, Facebook founder Mark Zuckerberg bought Instagram for $1 billion. Fast-forward almost a decade, where 2021 saw a major rebranding and shift in focus […]