Over the past few decades, the commercial landscape has quickly evolved from prioritizing physical storefronts to favoring e-commerce stores. Even if you have a brick-and-mortar storefront to sell your goods, that on its own simply won’t cut it anymore. A business is practically required to have some kind of online presence, from websites to social media pages. If a consumer can’t find your business after querying a search engine or browsing Google Maps, then you might as well be invisible.
Summer Group is here to help you elevate your online presence to be more visible and more accessible to your target audience. There are a number of ways to accomplish this, and we’ll share a few of them here. Read on to learn how we can put you on the map!
Social media platforms such as Facebook, Instagram, and LinkedIn are some of the best places to start when elevating your online presence. With so many users on social media already, it’s the perfect opportunity to connect with people and grow your audience. Start with an informative bio, including a brief description and a link to your business website. Make smart use of trendy, relevant hashtags to boost the visibility of your content, and time your posts to increase the chances of higher engagement levels.
Here at Sumner Group, we make sure that the right message gets to the right people at the right time. Our team will help you promote yourself and get noticed.
Search engines like Google present an opportunity to achieve higher rankings through strategic use of keywords and phrases. According to a recent study, only 6.6% of users are willing to go to the second page of search results, so it’s practically imperative that you climb to the top of your niche. Forget paying for costly ad space or promoted entries; we’ve mastered the algorithm to achieve high ranking in the organic listings, and we can help your business get there, too.
Gathering and analyzing user data is nothing new, but it can bring your online presence to a whole new level. From more personalized ads to tracking incoming traffic sources, analytics are a valuable asset for businesses looking to leverage their digital resources. Sumner Group can help monitor web metrics, identify key performance indicators (KPIs), and improve conversion rates through more targeted marketing.
Our extensive knowledge and significant amount of experience can help save you time and money in the long run. Not only that, but our services are scalable for whatever project or gaol you may be working toward. Contact us today to begin elevating your online presence with Sumner Group!