Social media influencers have achieved that title for a reason. Typically, these internet personalities have a certain sway over their followers, especially in which brands to […]
As a business owner, you juggle many goals that help keep you and your employees moving forward. Some examples may be to improve customer service, cut […]
Marketing and advertising are essential to the success of any business, big or small. It’s important to stay relevant by keeping consumers informed of the latest […]
Marketing and branding—on the surface, it may seem like these are just two separate words describing the same process. Oftentimes, they’re even used interchangeably in casual […]
Beginning in April, 2022, the Iron Five Tour is a four-stop event where 200 fans are treated to a Q & A and autograph session with members of the UNC Chapel Hill Tarheels 2021-2022 men's basketball team.
How do you capture the right audience for your business when every competing business is jostling for your customers’ already limited bandwidth? Through
promotional items.
The Sumner Group's Pet Sumner was recently featured on a special Sports News report by WRAL in Durham, NC, as part of an in-depth look into college athletes' cashing in on their names, images, and likenesses (NIL).