Sumner Group
The latest from the Sumner Group.
December 17, 2024
As the holiday season approaches, businesses are gearing up for one of the most profitable times of the year. Consumers are ready to spend, and the […]
December 10, 2024
As we approach the end of the year, businesses have the unique opportunity to reflect on the past 12 months and set their sights on the […]
December 3, 2024
As the holiday season approaches, businesses of all sizes begin to prepare for one of the most important times of the year: December. The final month […]
November 25, 2024
In an era dominated by social media and instant messaging, one might wonder if email marketing still holds its ground. The answer is a resounding yes. […]
November 18, 2024
In today’s fast-paced digital landscape, first impressions matter more than ever. Consumers are inundated with choices, and the visual identity of a brand plays a crucial […]
July 8, 2024
Over the past few decades, the commercial landscape has quickly evolved from prioritizing physical storefronts to favoring e-commerce stores. Even if you have a brick-and-mortar storefront […]
July 3, 2024
To succeed in this Digital Age that we’re living in now, you have to capture people’s attention, which is often already divided between several different forms […]
June 28, 2024
Having an online presence is an absolute must in an age when we turn to the internet for everything under the sun. Streamlined websites and engaging […]
June 12, 2024
Digital analytics make marketing so much easier, but it’s important to know what to do with them. The initial process involves collecting, measuring, and analyzing data […]
May 15, 2024
Advertising campaigns are a dime a dozen. The digital world is saturated with commercials and ads, all vying for the consumers’ attention. This constant barrage can […]
May 6, 2024
In the world of marketing, analytics are often the key to success. Thanks to the internet and a plethora of digital tools, it’s now easier than […]
April 15, 2024
For many businesses, the question of whether to have a dedicated marketing team or hire a marketing agency is of utmost importance. This is especially true […]
April 5, 2024
The world of marketing is constantly changing and rapidly evolving. This is due in no small part to the rapid adoption of digital marketing and advertising […]
March 15, 2024
It’s a fair question. In a culture saturated by the latest and greatest in technological advancement, it’s no wonder that digital advertisements have become the preferred […]